USW Members Quench Athletes’ Thirst

Who They Are: Local 1999-15

Where They Are: Indianapolis

What They Do: Produce bottled Gatorade sports drinks and Muscle Milk protein shakes for PepsiCo

For the 300 members of Local 1999-15 in Indianapolis, the Gatorade sports drink does far more than simply quench their thirst. It provides them and their families with the quality of life and sense of security that comes with USW membership.

Unit President Bailey Carter, a USW member for 18 years, said it also gives him a feeling of pride when he walks through his neighborhood and encounters young Little League, soccer or football players who ask him about the iconic beverages he helps to create.

“It’s a great feeling,” said Carter, who added that his participation in the USW’s Next Generation program has helped him convey the importance of union membership to young workers.

“We let them know that this is what the union represents, that the union can get you good pay, a good job and can help you lead a good and decent life,” he said.

Local 1999-15 also supports residents throughout the Indianapolis area by performing community service projects and making charitable donations, ensuring that the union difference is felt beyond the factory walls.

“They appreciate that,” Carter said of the local’s relationship to the community. “It’s something special.”

In addition to producing bottled Gatorade drinks of every variety, Carter and his co-workers also make Muscle Milk protein shakes for PepsiCo.

The Gatorade sports drink was first developed in the 1960s for use by student athletes at the University of Florida, nicknamed the Gators. It has since become known worldwide as a fixture on sports benches, as well for the “Gatorade Shower” traditionally delivered to victorious coaches and athletes after big wins.

While PepsiCo operates six Gatorade plants in the United States, the Indianapolis location is the only one where workers enjoy USW representation. The site supplies retailers throughout the Midwest and the East Coast.

Carter said that while he’s proud to be associated with such a popular product, he’s even prouder of his USW membership.

“Being a USW member means everything to me,” Carter said. “It’s about knowing that you’re represented by the best union in the country.”