USW Graphic Standards and Style Guide

The guide explains the elements of the USW logo and the specifications for reproduction. Use of these guidelines and the approved digital artwork is very important.

The identity for USW and associated brands were designed to embody our mission and values. As they are the visible symbol of our organization, it is vital that they be reproduced with care.

Unified and controlled reproduction of the identity across all applications reinforces the philosophy and mission of our union. These applications include all print materials, advertising, presentations, new media, signage and apparel.

Download the USW Graphic Standards and Style Guide (pdf)

If you’re a local union in need of approved USW gear or materials, contact our Purchasing and Travel Department for a guidance and information on approved vendors.

Purchasing and Travel
(412) 562-2377

Download USW Logos

Local Unions: You may use the new logo and affiliate logos for internal communications such as your web site, newsletters, flyers, handbills, etc. Low resolution files of the logos are downloadable here and will also be contained on a CD that will be shipped to all locals in the upcoming weeks.

If you wish to have a logo printed on letterhead, signs, banners, clothing, stickers, etc. and require a high resolution file, you must have your vendor contact our Purchasing and Travel Department by emailing branding@usw.org.

Vendors: In order to print, duplicate or produce any material or promotional item containing a logo, you will first be required to enter into a Licensing Agreement with the USW. After the agreement has been signed and returned to the USW, a high-resolution file of the logo will be emailed or shipped on CD to you by our Purchasing and Travel Department, You can contact them by emailing branding@usw.org. Use of the logo by an outside printer or vendor without the written permission of the USW is a violation of the law of both the United States and Canada.

For a higher resolution logo, contact the USW Communications Department at (412) 562-2448.

To download a logo, right click on the hyperlink and then click "save."

FuturaT Font for USW Logo

Futura T Fonts are the standard fonts used for words within the USW logo. For copies of these fonts, contact the USW Communications Department at (412) 562-2448.

Media Contacts

Communications Director:
Jess Kamm at 412-562-6961

USW@WORK (USW magazine)
Editor R.J. Hufnagel

For industry specific inquiries,
Call USW Communications at 412-562-2442

Mailing Address

United Steelworkers
Communications Department
60 Blvd. of the Allies
Pittsburgh, PA 15222

Press Inquiries

Form embed here

Have Questions?
Let Us Know!

The USW is here to help our members find resources and information and answer any questions you may have.